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Q. What is such a social media manager doing? And why in marketing? A. Through using web2.0, becoming a company’s eye and ear. Finding out the reputation and site traffic. Social media managers represent the brand and they communicate directly with online customers to make up the image of a company. Hence, they are part of marketing.

Q. What skills should he/she bring along? A. SKILLS REQUIRED: - Must be a storyteller who can bring the conversation smoothly - Good knowledge in Internet and proactive at trying new tools - Genuine sincerity and authenticity to project - Good social skills - Good company image marketing skills

Q. How important do you believe such a new position to be, what average age should a candidate be? A. Nowadays, usage of Web2.0 is increasing and companies’ are trying more and more to communicate with customers through it. A person who is comfortable with using Web2.0 can do this professionally and effectively. Since it is very important that social media managers being comfortable with using Web2.0, it is most likely that average age should not be old generation, but younger generation who have been using Web2.0 in their daily life.


 * Using Social Media for Restaurant marketing.**

Social Network (Cyworld) Cyworld is Korean social network page which is mostly being used in Korea. It is possible to get supporters and make banners on supporters' personal mini homepages for free which leads to restaurant's so called 'Club Page'

Discuss (Nateon) Interconnected Messenger program with Cyworld which is similar to MSN Messenger and Hotmail, is widely known and being used messenger in Korea. This can be easily linked with Cyworld restaurant club page and have communication with online customers or supporters for marketing.

MMO (WOW) World of Warcraft is famous in Korea and they have their own servers. It is very efficient for communicating with people in wide range of age and different kind of people. It is also possible to have social communication with users in the server constantly with high efficiency. However, marketing point of view can be quite hard since users of WOW are there for gaming purpose.

Share (YouTube) YouTube is easily used for uploading and sharing videos. It will be used for promoting videos of restaurant marketing and it can be linked in other social medias.

Microblog (twitter) Twitter can be used for real time updates and delivered to supporters and anyone who is connected. For promotion and special offers or news of restaurant can be delivered to wide range of people's personal devices easily. It is also possible to know what customers think of the restaurant or get feedback through it.

Livecast (Africa) Africa is a livecast web site where people can have their own show, DJ, or small broadcasting to public. It is most famous livecast site in Korea and can be used for promoting restaurant by just playing music with restaurant logo on the screen, or even get sponsored by famous broadcaster that already exists.