00_project+flow


 * What to do next in your project**

Meet in your group and assign task send a email to l.ritzel@imi-luzern.com (important: CC to ALL team members) where you wrap up following Name of the place(s) to cover, add the website of the place (if existing), list all the team members with their IMI emails and names
 * Until March 31st 2400**

Create a Project page in your wiki, call it 01_project_yourplace (for example for Seeburg call it 01_project_seeburg ) On this page you ... Describe an action plan on how you want to handle the project List each team members responsibility
 * Until April 3rd 2400**

To research: competition watch, find all digital footprints, see what is available in social media, SEO, check links Analyse and assess your findings Describe potential based on what competitors do (local and similar ones in a different place) Connect with your contact Get product knowledge (visit place) IMPORTANT: keep it professional at all levels, don't force anything! Create support material, product knowledge, pictures. movies, interviews, client feedback Create web2.0 marketing ideas and develop them through
 * Project work itself**

The project description is equally important to your grade than the result itself, ensure you communicate well with all stakeholders, make them feel comfortable and keep it always at a professional level to make IMI / myself proud. In cases of problems, find solutions or/and communicate with me
 * Delivery** see project description on project wiki page per april 30

Delays caused by your contacts will NOT affect your grade in neither positive nor negative sense. Just describe the issues and do as much as you can without them!